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About Imagine

Our 1970 History Base

Our 1977 History Whit Telesat

Our 1983 History Whit Telesat

 

 

 

 

 

 

About Imagine > Our History 

"Corporations are also social institutions. What they do and how they act and the role they play in the community they operate in is important" - Michael Sabia, president and CEO of BCE Inc.

The History start in 1970 with:

Trudeau, TÉLÉMÉDIA and Power Corporation

Started in 1988, Imagine is Canada’s national program to promote public and corporate giving, volunteering and support for the community. Imagine sets benchmarks for business leadership and works to encourage and promote collaborative partnerships between the corporate and charitable sectors.

Recognized internationally for its success, Imagine set a benchmark for corporate giving of 1% of pre-tax profits. This led to an increase of more than $1 billion of charitable revenue within the first decade of the program. Today, more than 550 companies belong to Imagine and are committed to the 1% benchmark.

Imagine has also advanced and showcased more than 100 innovative partnerships between companies and non-profit organizations. Using innovation to address social challenges, companies and communities across Canada are benefiting from the 1977 Canadian stealing patent which:

The Value of this patent could be estimated by: Imagine and by this value estimated if this

About Imagine Today with Desmarais on board

 

http://www.imagine.ca/content/about_imagine/who_we_are.asp?section=about